Asterix & Obelix: The Middle Kingdom backdrop
VERDICT: Flop
Expert Verified

Is Asterix & Obelix: The Middle Kingdom a Hit or Flop? Official Box Office Record & Profit Analysis

The official verdict is out. With a worldwide gross of $46,497,678.00, Asterix & Obelix: The Middle Kingdom is declared a Flop.

📊 Box Office Snapshot

Budget$72,000,000.00
Box Office$46,497,678.00
Profit / Loss -$25,502,322.00
Return on Investment (ROI) -35%

* A movie is generally considered a "Hit" if it recovers its budget and marketing costs (approx 2x budget).

📔 Detailed Verdict Analysis

📜 Detailed Financial Report

In the competitive landscape of 2023, Asterix & Obelix: The Middle Kingdom debuted as a Family / Comedy / Adventure film with significant commercial expectations. The production path for this project involved significant capital, with a reported budget of approximately $72,000,000.00. In the modern film economy, recovering such an investment requires a multifaceted theatrical strategy spanning domestic and international territories.

📈 Collection Trajectory

The box office journey for Asterix & Obelix: The Middle Kingdom has culminated in a worldwide gross of approximately $46,497,678.00. This figure represents the total theatrical footprint, reflecting a Return on Investment (ROI) of -35%. The collection trajectory points to a challenging market response, where the theatrical gross struggled to clear the traditional break-even multiplier required for production and marketing recovery.

⚖️ Profitability & Verdict

Analyzing the multiplier effect and market sentiment, Asterix & Obelix: The Middle Kingdom navigated the competitive landscape with an audience reception score of 4.8/10. When weighing the production costs against the global returns, Asterix & Obelix: The Middle Kingdom is effectively categorized as a Flop. This result will likely prompt a re-evaluation of budget strategies for similar genre entries moving forward.

🔍 Comparables

In the context of other Family releases, the performance of Asterix & Obelix: The Middle Kingdom will likely influence how studios approach similar projects in the future. Whether through its innovative visual style or its narrative choices, the film's financial footprint remains a key piece of the 2023 box office narrative.

🍿 Audience Reception

Apart from the financial numbers, the audience sentiment plays a crucial role. Not all box office hits are loved, and not all flops are bad movies.

4.8
IMDb

Unfortunately, the audience response has been largely negative.