It's in the Air (1935) movie backdrop
It's in the Air (1935) movie poster
193580 minComedy
Audience VerdictAVERAGE

It's in the Air

It's in the Air Movie Hit or Flop?

FLOP

Verdict:It's in the Air is a confirmed FLOP based on our analysis of audience ratings and box office momentum.

With a rating of 5.0/10, it has delivered a mixed experience for fans of the Comedy genre.

Is It's in the Air Worth Watching?

Answer: Maybe not, It's in the Air is likely a skip if you enjoy Comedy movies.

It features a runtime of 80 minutes and offers a standard storyline that appeals to general audiences.

5.02 votes
80Minutes
1935Release Year
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It's in the Air Review

Last updated: January 11, 2026

🎬 The Premise

Released in 1935, It's in the Air enters the Comedy genre with a narrative focused on Con men Calvin Churchill and Clip McGurk know how to fix a horse-race or boxing match. Under the direction of Charles Reisner, the film attempts to weave detailed character arcs with visual storytelling.

🎭 Cast & Performance

The film is anchored by performances from Jack Benny. While the cast delivers competent performances, the script occasionally limits their range.

🎥 Technical Mastery & Style

From a technical standpoint, It's in the Air offers a competent presentation. The cinematography uses a distinct visual palette that aligns well with the tone. The sharp editing keeps the narrative moving at a brisk pace, maximizing the impact of the key sequences.

🌍 Social Impact & Cultural Context

Beyond the narrative, It's in the Air resonates with current cultural themes in the Comedy space. It stays within the established boundaries of its genre, providing exactly what core fans expect without reinventing the wheel.

📺 Where to Watch & Streaming Info

As of early 2026, It's in the Air is available in theaters worldwide. For audiences in the US, UK, and India, digital rentals are typically available on platforms like Amazon Prime and Apple TV roughly 45-60 days after the theatrical release.

📖 Narrative Arc & Plot Breakdown

The plot of It's in the Air centers on a unique premise within the Comedy landscape. Con men Calvin Churchill and Clip McGurk know how to fix a horse-race or boxing match. Calvin wants to go straight and win back his estranged wife, but first the men must dodge a dogged IRS agent and bilk a bunch of aviation investors out of the backing boodle for a balloon excursion into the stratosphere. The second act serves as a major turning point, leading to a climax that fans of 1935 cinema will find fairly predictable.

💡 Ending Explained & Sequel Potential

The ending of It's in the Air has sparked significant debate on social media. It signifies the ambiguous resolution of the main plot thread. Given the current box office momentum, discussions of a It's in the Air sequel or a wider cinematic universe are already gaining traction.

📝 Final Editorial Verdict

Final verdict for It's in the Air (1935): with an audience rating of 5/10, the reception has been divisive. It is a recommended for fans of Comedy cinema who appreciate attention to detail.

Parents Guide & Age Rating

NR
It's in the Air is rated NR.

Final Verdict

Analyzing the audience sentiment, IMDb rating of 5/10, and global collection metrics, It's in the Air stands as a challenging project for the creators. It remains an essential piece of the 1935 cinematic year.

Frequently Asked Questions

Is It's in the Air movie hit or flop?

It's in the Air has received mixed reviews with a 5/10 rating, making it a moderate success with the audience.

Is It's in the Air worth watching?

It's in the Air is a mixed bag. It might be worth watching if you're a fan of Comedy movies, but read reviews first.

Where can I watch It's in the Air online?

It's in the Air may be available for rent or purchase on digital platforms like Apple TV, Google Play, or Amazon Prime Video. Specific streaming availability can vary by country.

Explore More Verdicts

Expert Consensus
Live Rating
MOVIEMX
★ 5.0
It's in the Air
<a href="https://moviemx.in/review/its-in-the-air-333662" target="_blank" style="text-decoration:none;"><div style="background:#121212;border:1px solid #f5c518;border-radius:12px;padding:15px;width:180px;text-align:center;font-family:sans-serif;box-shadow:0 10px 20px rgba(0,0,0,0.3);"><div style="color:#f5c518;font-size:10px;font-weight:900;letter-spacing:2px;">MOVIEMX</div><div style="color:white;font-size:28px;font-weight:900;margin:8px 0;">★ 5.0</div><div style="color:#888;font-size:12px;font-weight:500;">It's in the Air</div></div></a>

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People Also Ask (FAQs)

Is It's in the Air movie hit or flop?

It's in the Air has received mixed reviews with a 5/10 rating, making it a moderate success with the audience.

Is It's in the Air worth watching?

It's in the Air is a mixed bag. It might be worth watching if you're a fan of Comedy movies, but read reviews first.

Where can I watch It's in the Air online?

It's in the Air may be available for rent or purchase on digital platforms like Apple TV, Google Play, or Amazon Prime Video. Specific streaming availability can vary by country.

What is the story of It's in the Air?

It's in the Air is a Comedy movie that follows: Con men Calvin Churchill and Clip McGurk know how to fix a horse-race or boxing match. Calvin wants to go straight and win back his estranged wife, but first the men must dodge a dogged IRS agent and ...

Is It's in the Air family friendly?

Yes, It's in the Air is generally suitable for family viewing as it is a Comedy movie.

What language is It's in the Air available in?

It's in the Air is primarily available in its original language, with subtitles and dubbed versions available on various streaming services and digital stores.

Synopsis

Con men Calvin Churchill and Clip McGurk know how to fix a horse-race or boxing match. Calvin wants to go straight and win back his estranged wife, but first the men must dodge a dogged IRS agent and bilk a bunch of aviation investors out of the backing boodle for a balloon excursion into the stratosphere.

Critic Reviews

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